In the Digital Era, Content is part of you and you are part of the content. From a selfie or just being a bystander in a picture to your targeted blog post or Video channel, you take part, create, consume and promote content on a regular basis.
Now we all know that there are few people who like to stay away from all this. But if you use a Social Media or at least use your phone or laptop to read content you are part of the mix.
Creating Content has become vital in life and career. It has become more and more important for individuals to take part in content creation and promotion.
Unlike yesterday, more and more people search your name on Google or Bing Today. Some people in your professional circle may even be confused if they don’t see you on LinkedIn. It is not a rule, but more of an etiquette that you maintain to be reachable and searchable for help and opportunities.
The power of the Pen; is not in the color of the ink it spills; but the power of the word it spells.
While we say it is important to create content, it is also important to have a plan for it. A blog is a great way, but video’s are becoming more and more popular as more eyeballs are hooked on to moving pictures.
There is a range of avenues to create content, Blogs, Videos, podcasts, Social Media and so on.